Experience Outstanding Digital Marketing with the leading SEO Agency in Centurion

seo-strategy-johannesburg
  • Did you know that 97% if consumers will use the internet to locally source the products and services they are looking for?
  • 98% of those searching online are also going to choose a business featured on page 1 of the search results.
  • An astounding 75% of searchers won’t look beyond the first page of Google, opting instead to select a company on page 1.
  • 77% of all smartphone users are likely to contact the business they are looking at online, to request more information.
  • 18% of local mobile searches result in a sale within one day
  • 93% of all queries are answered with an online search.
why seo is important in pretoria

With these stats in mind, can your business afford to not have digital marketing?

The biggest mistake SEO agencies make is to only focus on Google rankings. Many inexperienced SEO agencies close up shop after repeating this one big mistake.

When done properly, SEO will reward you with plenty of website traffic which can result in more sales. Digital marketing has the power to boost your profits and your brand, by reaching more people.

Unlike many SEO companies who are fixated on rankings only, we go beyond the aim of ranking. We focus on ensuring that the rankings we deliver pay off by driving visitors to your website.

And not just any type of visitor, but the kind that will become a paying customer.

Our experience has shown us that what our clients need is conversions, that is, someone turning into a supportive customer, and our SEO approach is designed to do just that.

Effective SEO is more important than just chasing rankings because:

  • With 93% of online research beginning with a search engine, it is clear to see why you need to have SEO. But SEO will only take you that far. The powerful combination of persuasive content, powerful messages, and giving your clients and easy way to contact you is important. SEO will bring in the clients, but your website will seal the sale.
  • The ultimate goal of SEO is to increase your website leads and as such grow your sales. Your campaign and all of the technical behind the scenes goings on all need to be geared towards this outcome.
  • We always aim to provide our clients with an effective approach to SEO with the purpose of turning visitors into clients and this approach means we often surpass other SEO agencies in Centurion. We fully understand that no two clients are the same. Each client has their own needs and requirements so we create a strategy that is unique to them.
  • We focus on so much more than just the website SEO. We use all the tools at our disposal to promote your business online. The lethal combination of SEO, social media and a website with the power to convert is the perfect recipe for success.
  • With our strategic delivery, you can expect a handsome return on your investment made on your online marketing budget.
  • Our process is a complete one. From the initial planning to the final touches that are necessary for ensuring continuity, our process is carefully thought out and implemented.

Our tried and tested approach to online marketing

Taking the time to truly understand what makes your competition and industry tick is a key part of our online marketing success.

We carefully analyse:

  • Exactly what it is that your biggest competitors are doing and how their strategies are working out for them.
  • What your competition is doing wrong in their campaigns, to learn from their mistakes while also avoiding repeating them.
  • The opportunities you can benefit from.
  • The SEO strategy that will work for you
seo agency in pretoria
  • Once we have done a full analysis of your website and your competitors, we can come up with a fairly accurate, estimated time to get you ranking on the first page of Google.
  • And then, based on your competition, we roll-out your SEO strategy and you can watch as your website begins a steady climb to the first page.
  • The content marketing strategy is the most important part of any campaign. This is where a buzz is created and is especially important for social media. Our first step is to optimise the content for the easier non-competitive keywords.
  • This will help your website to rank for those important long-tail keywords which account for 20% of the daily searches not shown by Google’s algorithm. In layman’s terms, these are the keywords that clients are using but which few marketers are taking advantage of.
  • We take our time to create an extensive keyword strategy based on user search data, competitor data, and your suggestions. We break this data down into an effective layout of those keywords guaranteed to get loads of searches, using only the best selection for your site.
  • To do this, each client gets their own, hands-on highly experienced SEO accounts manager who will ensure that the campaign is flexible and operates as effectively as possible. These flexible campaigns will adapt to changes in the Google algorithms.
  • There are currently 220 ranking factors involved in the SEO process and while some are more important than others, we focus on the ones that are most important to your ranking. We work through these factors to identify the ones that can be applied to your strategy.
  • We have a growing team of SEO experts who have a reputation for delivering excellent results. Over the years, our combined experience has resulted in 1000+ keywords appearing on the first page of Google. Our keyword research is a monthly undertaking and our projects are being continuously developed to ensure that they are on par with American and European SEO companies.

Important Stats you need to Know about SEO and your Business

  • 33% of Millennials use social media to communicate with businesses.
  • 94% of search engine users click on organic results over the 6% who use Google Adwords (PPC).
  • An organic SEO technique used in combination with a PPC strategy receives 25% more clicks and 27% more profits.
  • The top Google listing gets 1/3 of the clicks while the 2nd, 3rd, and 4th results receive 63% of the clicks.
  • 50% of search queries are made up of four or more words.
  • 72% of all of those who perform a local search will continuously visit the store that is within 7km of them.
  • 91% of internet users use search engines to find the products and services they are looking for.
  • 93% of internet users use a search engine to browse the web
  • Mobile devices are taking over desktop searches
  • Inbound leads are 61% cheaper than outbound leads. The inbound leads are the result of SEO while outbound leads relate to cold calls or SMS campaigns.
  • Search is the biggest driver of online traffic. It beats social media by more than 300%.
  • Of all the online activities, search and email come out on top.
  • Up to 75% of users will never scroll past page 1 of the search results.