Allow us to get you ranking on the 1st Page of Google as well as other major search engines.
Dominate your Industry Online

Building Brands Since 2010
Our Team has a combined marketing experience of more that 120+ Years.
Google Accredited
Our team leaders are Google Accredited, giving your business full peace of mind that our implementations are based on Google’s best practices.
174% Average Growth per Client Campaign
We deliver based on your KPIs and Industry averages. We pride ourselves on always delivering a healthy return on the marketing budget spent.
Social Media
Our specialist team will take care of your brand on all major social media platforms and networks.
Organic SEO
Allow us to get you ranking on the 1st Page of Google as well as other major search engines.
Auto Lead Generation
Our predominant KPI is to make sure you receive a steady flow of leads and business.
Social Media
Our specialist team will take care of your brand on all major social media platforms and networks.
Auto Lead Generation
Our predominant KPI is to make sure you receive a steady flow of leads and business.
PR Strategy
Positioning your brand on all the right media platforms and surpassing your competition.
Video Production
Our predominant KPI is to make sure you receive a steady flow of leads and business.
PR Strategy
Positioning your brand on all the right media platforms and surpassing your competition.
Video Production
Our predominant KPI is to make sure you receive a steady flow of leads and business.
🚀 One of Leading SEO Companies in South Africa Offering Specialised Digital Marketing Services.
Welcome to the most established KPI-driven, digital marketing and SEO agency in South Africa.
Proudly considered the best specialist SEO agency in the country*
Leading Digital and SEO Marketing company in South Africa.
The 4 Core Factors of our SEO Firm
Results Driven Digital Marketing Agency
SEOPros (with more than 13 Years of experience and 25 Staff), is one of the top boutique digital marketing agencies specializing in advanced search engine optimization, web design, web hosting, online reputation management, strategic brand building, content marketing, and in-depth competition analysis. We have been the industry leaders in advanced search engine optimization, Google PPC, and Social Media Management for the last 10 years+.
We are well known in the SEO industry as being one of the leading specialist organic SEO advertising companies in South Africa that stays at the forefront of google’s constant algorithm updates.
We are proud to be the go-to digital marketing agency for Notable Multinational Corporates in South Africa.
Multi-National Firms are the heartbeat of the South African economy and we at SEOPros have mastered the art of growing their respective market share online in difficult South African market environments. This is just #1 of the reasons why JSE Listed firms trust SEOPros with their organic growth strategy. We tick the needle.
Why we do what we do
We get our biggest kicks from marketing when we see our clients’ businesses grow and surpass their competition. With us, it’s all about market share.
One of our core KPIs is to take market share on our client’s behalf and circumvent any threats to it. See our SEO Pricing and Cost here
Advanced SEO
Our core focus is organic SEO in South Africa. As one of the leading SEO companies in South Africa, we have learned that organic traffic converts 5x more than paid advertising. Our aim for every client is to receive a steady stream of business leads and sales through advanced search engine optimization and a highly converting website.
Welcome to our Newest International Clients – Forexsuggest, SA Shares, FX Leaders
We have offices in Cape Town, Sandton, Centurion, Nelspruit, Johannesburg, and Pretoria
An SEO Agency with a results based attitude - View our Prices
Notable Clients.





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What We Do Best at Our SEO Agency
Our Strength | Details |
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SEO is what we do best! | Search Engine Optimisation is at the foundation of our business and over the years we have only become more proficient at the service that we offer. |
Why SEO? | As search engine optimisation specialists, we have the skills and the experience to push clients forward when they are looking for a way to improve their online presence. |
Our Goal | With our SEO, we aim to increase the traffic that goes to our clients’ website so that they end up getting more sales. |
Long-Term Results | The results that we are able to get for those who come to us for their marketing needs, are both sustainable and long term, which means our clients tend to stay with us for the long haul. |
Brand Credibility | Our approach to SEO also helps us to improve the overall credibility of the brand we are working on. We do this through getting better rankings and through creating the kind of content that makes clients come across as industry leaders. |

Besides SEO experts, our team also includes web developers, graphic designers, AdWords consultants and PR consultants to make the most of your SEO project.
What we do best at our SEO Agency
SEO is what we do best!
Introduction | Search Engine Optimisation is at the foundation of our business and over the years we have only become more proficient at the service that we offer. As search engine optimisation specialists, we have the skills and the experience to push clients forward when they are looking for a way to improve their online presence. |
Objective of SEO | With our SEO, we aim to increase the traffic that goes to our clients’ website so that they end up getting more sales. The results that we are able to get for those who come to us for their marketing needs, are both sustainable and long term, which means our clients tend to stay with us for the long haul. |
Approach to SEO | Our approach to SEO also helps us to improve the overall credibility of the brand we are working on. We do this through getting better rankings and through creating the kind of content that makes clients come across as industry leaders. |
Why we believe in SEO
Search Engine Optimisation is a marketing strategy that helps clients become more visible on the web. At least, that is the “dictionary” term.
To us, SEO is a way to build a business without the need for brick and mortar. SEO is a cost effective way to do marketing and it is a great way to build company profits even if the business lacks a physical presence.
We believe in SEO because we have seen it work. We have seen how clients have improved their overall sales by up to 600% (in some instances) by using our digital SEO marketing service. With our first-hand experience in witnessing how clients have been able to reach new people and grow their income, we can safely and confidently tell our clients that with our SEO, you can enjoy no fuss marketing that works.
We also believe in SEO because it is so much better than paid for advertising, such as Google Ads. Although you are paying for SEO, you are paying a lot less than you would pay for a more expensive approach to advertising. SEO also has that long term value. This means that when you have paid out for SEO for a few months, you will end up benefiting for a long time thereafter, even if you have stopped your SEO package.
And as for the performance of SEO vs. other advertising, the results are not only starkly different, with SEO outperforming other ads every time, but with SEO you can actually monitor the success of the campaign by having a look at the metrics which can be followed using Google Analytics.
What Makes Our SEO Services Worth It
There are many reasons why our services are worth your investment. We don’t specialise in just one aspect of SEO, instead, we have created our services to encompass all of what SEO can and should include. From the basics of website design with SEO in mind, to the optimisation of the site and the creation of content that converts, you will find that when you opt to work with SEO Pros, you are getting an all-round service that will cover every aspect of digital marketing.
Our Specialised Digital Marketing Services Include:
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Organic SEO
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Google AdWords
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Social Media Management
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Website Design
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Brand Strategy Development
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Auto Lead Generation
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Content Writing
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PR Strategy Development
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Video Production
Organic SEO
From localised SEO that makes you more visible to your local community, to global SEO that helps you grow your empire, our extensive range of organic SEO options will have you reaching an audience like never before.
Our organic SEO includes:
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On-page optimisation
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Off-page rank building strategies
Our approach is grounded in industry best practices, backed by years of experience serving an extensive client base. Once we set up your campaign, we continue to build and refine it, ensuring real, tangible results.
Campaigns are overseen by an SEO consultant and our company SEO manager, who will continuously assess and improve the strategy. Monthly reports will keep you updated on growth and outcomes.
Google AdWords
For instant results, a Google AdWords campaign is a must. But to get tangible results, you need to work with a Google Partner, and that’s where we come in. As Google Partners, we:
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Help you set up your Google AdWords account
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Create ads that target your ideal audience
AdWords campaigns need constant monitoring and adjustments to ensure effectiveness, and when paired with a successful SEO strategy, they deliver immediate returns on investment.
With our expertise, we:
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Research the right keywords
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Ensure visibility even after the campaign ends
Social Media Management
Social media is a crucial part of modern digital marketing. With proper management, your social media presence can:
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Boost visibility
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Engage with customers
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Increase brand awareness
Running social media accounts the right way is time-consuming and requires strategy. From creating graphics to writing engaging content, our team can handle it for you, so you can focus on growing your business.
Website Design
Not all website design is SEO-friendly. At SEO Pros, we are committed to providing SEO-friendly website design that drives traffic, encourages conversions, and looks amazing! Our team is skilled in both design and SEO principles, ensuring that your site works for both your visitors and Google.
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User-focused and SEO-optimized designs
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Affordable pricing that aligns with industry standards
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Extensive testing to ensure flawless performance
Whether you choose our SEO package or not, with a website built by us, you’ll be positioned to succeed in SEO rankings.
Brand Strategy Development
While SEO boosts visibility, brand strategy positions your business in the best light. We help you optimise your online presence across platforms, so your brand is easily identifiable. This consistency builds:
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Trustworthiness
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Reputation
Auto Lead Generation
Get leads automatically with our Auto Lead Generation services. Our strategy ensures a steady stream of leads and business inquiries, without the extra work.
To optimise your website’s performance, we help set it up to generate leads and convert them effectively.
Content Writing
Content is key to SEO success. We provide:
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SEO-optimized content
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Blogging services
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PR writing services
Our experienced content writers create high-quality content that ranks and markets your brand effectively.
PR Strategy Development
In today’s digital world, online PR is essential. Our PR strategy improves your visibility and reputation using various channels, allowing you to take control of your online image.
With our expertise, your company will:
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Gain better visibility
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Build a stronger reputation
Video Production
Video content is becoming a dominant force in online engagement. Our team of talented video production specialists can create stunning videos to boost your brand visibility.
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Creative video production
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Affordable options for all business sizes
Whether small or large, our video services are designed to help you engage your audience and build your brand.
Our clients and the industries we’ve worked with
Over the many years that we have been doing SEO, we have had the pleasure of working with an array of award winning companies that span various industries. In the time that we have been offering an SEO service, we have made it our mission to go to the next level with our SEO approach, so that our clients have the best possible position from which to grow their company.
Our clients include industry titans, those who have come to dominate their business world. We are not fussy when it comes to our clients, and we are more than committed to making sure that we are able to offer a viable solution to any type of business that comes to us.
So far those in the tourism world, the mattress industry, the luxury watch business, software giants, and more, have worked with us and continue to reap the rewards of our services.
Our clients are treated like the individuals that they are, which means that each approach to a new project is unique, despite the fact that they have selected a specific package.
Google AdWords, now known as Google Ads, is a pivotal platform in digital marketing, facilitating Pay-Per-Click (PPC) advertising. In PPC campaigns, businesses bid on specific keywords, and their ads appear in search results when users query those terms. Advertisers incur costs only when users click on their ads, making it a cost-effective strategy to drive targeted traffic and achieve measurable results.
Why Should Your Business Invest in Google AdWords?
Investing in Google AdWords offers numerous benefits:
📌 Targeted Advertising: Reach potential customers actively searching for your products or services.
📊 Measurable Results: Access detailed analytics to monitor campaign performance and ROI.
💰 Cost-Effectiveness: Set flexible budgets and pay only for actual clicks, ensuring efficient use of marketing funds.
By leveraging Google AdWords, businesses can enhance their online presence and connect with a broader audience.
Understanding Different Types of Google AdWords Campaigns
Google AdWords offers various campaign types to suit diverse marketing objectives:
Campaign Type | Description |
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Search Campaigns | Text ads displayed on Google search results, targeting users actively seeking specific information. |
Display Campaigns | Visual ads appearing on websites within Google’s Display Network, enhancing brand visibility. |
Shopping Campaigns | Ideal for retailers, these campaigns showcase product images, prices, and store information directly in search results. |
Video Campaigns (YouTube) | Engage audiences through video content on YouTube and other Google partner sites. |
App Campaigns | Promote mobile applications across Google’s vast network, driving app installations and engagement. |
Remarketing Campaigns | Reconnect with users who have previously interacted with your site, encouraging them to return and convert. |
Dynamic Remarketing | Deliver personalized ads based on users’ past behaviors, enhancing relevancy and conversion potential. |
Each campaign type serves distinct purposes, allowing businesses to tailor their advertising strategies effectively.
Best Practices for Managing Successful PPC Campaigns
To optimize PPC campaigns:
🔍 Conduct Thorough Keyword Research: Identify relevant keywords with significant search volumes and user intent.
🗂️ Organize Campaigns Strategically: Structure campaigns by product categories or services for precise targeting.
📈 Monitor Performance Regularly: Analyze metrics to adjust bids, keywords, and ads for improved outcomes.
🎯 Implement Conversion Tracking: Measure specific actions to assess campaign effectiveness accurately.
Adhering to these practices can significantly enhance campaign performance and ROI.
Common Mistakes to Avoid in Google AdWords Campaigns
Avoid these common pitfalls:
Mistake | Description |
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Using Broad Keywords | Can lead to irrelevant traffic and increased costs. |
Neglecting Negative Keywords | Failing to exclude unwanted terms can waste budget on irrelevant clicks. |
Ignoring Ad Extensions | Not utilizing features like site links or callouts can limit ad effectiveness. |
Lacking Conversion Tracking | Without it, measuring success and making informed decisions becomes challenging. |
Being mindful of these mistakes ensures more efficient and effective campaigns.
How to Measure the Success of Your PPC Campaigns
Key performance indicators (KPIs) to monitor include:
📊 Click-Through Rate (CTR): Percentage of users who click on your ad after seeing it.
⚡ Conversion Rate: Ratio of conversions to total clicks, indicating the effectiveness of your landing page and offer.
💵 Cost Per Click (CPC): Average amount spent per click, reflecting bidding efficiency.
📈 Return on Ad Spend (ROAS): Revenue generated for every dollar spent, measuring overall profitability.
Regularly analyzing these metrics helps in refining strategies for better outcomes.
Which is the best company for SEO services?
SEO Pros is without a doubt the best company for SEO Services. We have grown our client base over the years that we have been in business, and we have gone above and beyond to ensure that our growing client base has access to the latest industry practices as well as our own practices, which have come from experience.
What companies use SEO?
All types of companies can use SEO. From start-ups looking to make their mark on the world to well-established companies looking to increase their profit margins, SEO is an affordable marketing practice that every company should look into.
Is SEO better than Google ads?
It all depends on your goals and your expectations. SEO is better if you are looking for a long term, organic marketing solution, while Google Ads are great if your goal is instant attention and leads, over a short term period.
Is SEO worth the money?
SEO is worth the money as it is generally a cost-effective but highly profitable online advertising solution that will more than pay you back. The ROI on SEO is insane and that is exactly what makes SEO such a good option for businesses of all kinds.
Can you do SEO yourself?
Yes, you can learn how to do SEO yourself, but it takes a lot of time and energy. SEO is not a once off practice and requires constant dedication to learning and implementing what it is that you are learning. For this reason, businesses tend to benefit more when they hire an SEO agency.
Who are the Best Digital Marketing Agencies in South Africa?
The Best Digital Marketing Agencies in South Africa include SEO Pros, a well-established and leading SEO company which is considered to be one of the agencies with the most trusted reputation in the business. Our position in the industry means we can confidently say that we are the number one choice for most companies looking to invest in SEO.
What questions should I ask when interviewing an SEO Company in South Africa?
When interviewing an SEO Company in South Africa you should ask the following questions:
- How will your team improve my company’s rankings?
- How often will I get a report about the progress of my SEO campaign?
- Can you give me some information about your previous clients and the results you were able to get for them?
- Do you always follow the recommended Google practices? The practices considered above board and the right way according to Google?
- What types of SEO work do you do?
- What is your payment structure and do you offer specific packages?
- Will I get my own dedicated SEO consultant who I can be in direct contact with?
- How can the SEO you do work with the other types of marketing I am currently running?
- What happens if I decide to end my contract?
- Are you able to assist with penalised sites?
How important is the physical location of an SEO Company in South Africa?
The physical location of the SEO company is not all that important in terms of the kind of service your website will get. But the location of the company can be important if you want to regularly meet with the team to discuss your SEO progress and needs.
Why should I hire a SEO Company in South Africa vs. doing SEO myself?
Hiring an SEO company is definitely better than trying to DIY it. While it is totally possible to do your own SEO, it is going to take you a lot of time and since it takes a lot of time to learn everything there is to know about SEO, you could end up missing something important, which could in turn damage your campaign. Working with an SEO company will take the stress off of your shoulders and allow you to focus fully on your business.
What is PPC, and how does it work?
PPC stands for Pay-Per-Click, an advertising model where advertisers pay a fee each time their ad is clicked. It’s a way to buy visits to your site rather than earning them organically.
How much does it cost to run a Google AdWords campaign?
Costs vary based on industry competitiveness, chosen keywords, and budget. Advertisers control spending by setting daily budgets and maximum bids.
What are the benefits of using Google AdWords for my business?
Benefits include targeted reach, measurable results, budget control, and the ability to quickly drive traffic and conversions.
How can I improve the performance of my PPC campaigns?
Improvement strategies involve continuous keyword optimization, ad copy testing, bid adjustments, and analyzing performance data to make informed decisions.
What is the difference between SEO and PPC?
Search Engine Optimization (SEO) focuses on improving a website’s visibility in organic (unpaid) search results by optimizing content, structure, and technical elements to align with search engine algorithms. This approach aims for long-term growth and sustained traffic. In contrast, Pay-Per-Click (PPC) advertising involves paying for ads that appear at the top of search engine results or on other platforms. Advertisers bid on keywords, and their ads are displayed to users; they pay a fee each time their ad is clicked. PPC offers immediate visibility but requires ongoing investment to maintain traffic.
How do I choose the right keywords for my Google AdWords campaign?
Selecting appropriate keywords involves understanding your target audience and the terms they use when searching for your products or services. Conduct keyword research using tools like Google’s Keyword Planner to identify relevant keywords with a balance of search volume and competition. Focus on long-tail keywords, which are more specific phrases that often lead to higher conversion rates due to their targeted nature. Regularly reviewing and refining your keyword list based on performance data is essential for optimizing your campaigns.
What is remarketing in Google AdWords?
Remarketing in Google AdWords (now Google Ads) is a strategy that targets users who have previously visited your website or interacted with your app. By displaying tailored ads to these users as they browse other sites or use apps within the Google Display Network, remarketing helps keep your brand top-of-mind and encourages return visits, potentially increasing conversions.
How can I track the success of my PPC campaigns?
To evaluate the effectiveness of your PPC campaigns, monitor key performance indicators (KPIs) such as click-through rate (CTR), conversion rate, cost per click (CPC), and return on ad spend (ROAS). Utilize tools like Google Analytics and the reporting features within Google Ads to gather and analyze data. Regularly assessing these metrics allows you to identify areas for improvement and optimize your campaigns for better results.
What are common mistakes to avoid in PPC advertising?
Common pitfalls in PPC advertising include:
- Poor keyword selection: Targeting overly broad or irrelevant keywords can lead to wasted spend.
- Neglecting negative keywords: Failing to exclude terms that aren’t relevant can result in your ads appearing for unintended searches.
- Unoptimized landing pages: If the landing page doesn’t align with the ad’s message or fails to provide a good user experience, conversions may suffer.
- Lack of A/B testing: Not experimenting with different ad copies or strategies can hinder performance improvements.
Ignoring data analysis: Without regular analysis of performance metrics, it’s challenging to make informed decisions for optimization.
How does Quality Score affect my Google AdWords campaigns?
Quality Score is a diagnostic tool in Google Ads that measures the quality and relevance of your ads, keywords, and landing pages. A higher Quality Score can lead to better ad positions and lower costs per click. The score is influenced by factors such as expected click-through rate, ad relevance, and landing page experience. Improving your Quality Score can enhance your ad’s visibility and overall campaign performance.
⚙️AGENCY | 💪DOMAIN AUTHORITY | 🔎CORE SERVICE | 🎖️RATING | ⭐GMB REVIEW RATING |
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SEOPros | 35 | SEO PPC / AdWords Web Development Graphic Design Content Marketing PR & backlinks Video Production Social Media Marketing Chatbots CRM | 9/10 | 4.8 (24 reviews) |
Web SEO | 17 | SEO PPC / AdWords Web Development Graphic Design Social Media Marketing | 6/10 | 4.8 (23 reviews) |
SEO Studio | 21 | SEO | 7/10 | 5 (1 review) |
Mo Agency | 32 | Inbound Marketing Web Design & Development HubSpot Consulting CRM Integration | 9/10 | 4.9 (31 reviews) |
Roger Wilco | 29 | SEO CRM PPC UX Optimisation Web Development Graphic Design Video Production Social Media Marketing | 8/10 | 4.4 (20 reviews) |
Casson Media | 25 | SEO AdWords Online Strategy Web Design Online Training | 7/10 | 5 (23 reviews) |
Blue Cabin SEO | 15 | SEO AdWords | 7/10 | 5 (1 review) |
Code Pilot | 14 | SEO AdWords Web Design & Development Social Media & Email Marketing | 7/10 | 5 (6 reviews) |
Algorithm Agency | 15 | SEO PPC Digital Consulting | 7/10 | 5 (6 reviews) |